Kelsey Kobasick
About Kelsey Kobasick
Kelsey Kobasick is a Studio Art Director at The North Face, where she leads creative direction and manages a team for visual content production. She has a background in content strategy and community management, with previous roles at Topo Designs and 1906 New Highs.
Current Role at The North Face
Kelsey Kobasick serves as the Studio Art Director at The North Face, a VF Company, since 2021. In this role, she plays a key part in the creative direction and execution of the brand's visual content. Kobasick ensures that all visual materials align with the brand identity and marketing objectives. She manages a team dedicated to producing high-quality photography and video content for The North Face's social media platforms and partner websites.
Previous Experience at Topo Designs
Before joining The North Face, Kelsey Kobasick worked at Topo Designs as a Content Creation Coordinator from 2015 to 2020. During her five years in this position, she developed and implemented a comprehensive content strategy for the company's digital platforms. This initiative aimed to enhance brand visibility and engagement within the Greater Denver Area.
Short Tenure at 1906 New Highs
Kelsey Kobasick briefly worked as a Community Manager at 1906 New Highs in 2020 for one month. This role involved managing community engagement and communication strategies in Denver, Colorado.
Educational Background in Design and Marketing
Kelsey Kobasick studied at American InterContinental University in London, where she focused on Photo Styling, Fashion Buying, and Accessories Design, achieving her degree in 2011. She also attended Colorado State University from 2010 to 2014, earning a Bachelor of Science in Business with a concentration in Marketing and Apparel Merchandising.
Early Career at Target
Kelsey Kobasick began her career at Target, where she worked as a Merchandising Brand Team Member from 2008 to 2015. Over her seven years at Target, she gained experience in brand merchandising and retail strategies.