Laura Heesom
About Laura Heesom
Laura Heesom is a District Manager with extensive experience in retail operations, having worked at The North Face and Nike in various managerial roles. She specializes in visual merchandising, strategic marketplace planning, and customer service training.
Current Role at The North Face
Laura Heesom currently serves as District Manager at The North Face, a VF Company. She has held this position since 2012, accumulating over 12 years of experience in this role. Her responsibilities include overseeing retail operations, strategic marketplace planning, and customer service training. Heesom's strong commercial and creative visual background supports her effectiveness in this role.
Previous Experience at Nike
Laura Heesom has extensive experience with Nike, where she worked in various capacities from 1999 to 2012. Her roles included Assistant Manager at Cheshire Oaks, Visual Merchandiser, Marketplace Manager, and Retail Operations Support Manager. This diverse experience provided her with a solid foundation in retail operations, visual merchandising, and strategic planning.
Education and Qualifications
Laura Heesom attended Ridgeway High School from 1988 to 1993, where she studied C and achieved GCSE's A. This educational background laid the groundwork for her career in retail and management, equipping her with essential skills for her future roles.
Expertise in Visual Merchandising
Heesom possesses a strong background in visual merchandising, which includes building assortments for both owned retail and retail partners. Her expertise in this area enhances her ability to drive sales and improve customer engagement within retail environments.
Skills in Business Operations
Laura Heesom has developed a comprehensive skill set in budgeting, forecasting, and business plan development. She is experienced in writing and delivering presentations for training meetings, as well as creating report formats to effectively communicate with the wider business. Her skills support her strategic approach to retail management.