Lauran Liburd
About Lauran Liburd
Lauran Liburd is a Strategic Account Manager at The North Face, with over nine years of retail experience. She has previously held roles at PVH Corp., Debenhams, and other companies, specializing in account management and negotiation.
Current Role at The North Face
Lauran Liburd serves as a Strategic Account Manager at The North Face, a VF Company, since 2021. In this role, she supports the US and MENA markets, leveraging her extensive experience in managing wholesale accounts. Her responsibilities include formulating strategic plans and overseeing critical path management to ensure effective account operations.
Previous Experience at PVH Corp.
Lauran Liburd worked at PVH Corp. in London, United Kingdom, where she held two positions. She was an Account Manager from 2019 to 2020 and later advanced to Key Account Manager from 2020 to 2021. In these roles, she developed her skills in negotiation and account management, contributing to the company's strategic objectives.
Background in Retail Buying
Lauran Liburd has a solid background in retail buying, having worked at Debenhams in various capacities. She was a Senior Assistant Buyer from 2016 to 2017 and an Assistant Buyer from 2015 to 2016. Additionally, she served as a Senior Trainee Assistant Buyer in 2015. Her experience also includes roles at DCK Concessions and F&F Clothing, where she honed her skills in product selection and trend analysis.
Education and Qualifications
Lauran Liburd studied at The University of Bedfordshire, where she earned a BA (Hons) in Dance and Professional Practice from 2010 to 2013. Prior to that, she attended Biddenham Upper School in Bedford from 2005 to 2010. Her educational background complements her extensive experience in the retail sector.
Expertise in Retail Management
With over 9 years of experience in retail, Lauran Liburd specializes in innovative product ranges and trend analysis. Her expertise encompasses negotiation, critical path management, and strategic plan formulation, making her a valuable asset in the retail industry.