Mary Kraus
About Mary Kraus
Mary Kraus is a Manager of Paid Media at The North Face, a VF Company, where she has worked since 2021. She has a background in digital marketing and finance, having held various roles in companies such as Artifact Uprising and GE Aviation.
Work at The North Face
Mary Kraus has been serving as the Manager of Paid Media at The North Face, a VF Company, since 2021. In this role, she oversees paid media strategies and execution, contributing to the brand's marketing efforts. Prior to her current position, she worked as a Senior Coordinator in Performance Marketing at The North Face from 2019 to 2021. During her tenure, she focused on enhancing the company's digital marketing initiatives.
Previous Experience in Digital Marketing
Before joining The North Face, Mary Kraus worked at Artifact Uprising® as a Digital Marketing Specialist from 2016 to 2018. She later advanced to the role of Digital Marketing Manager at the same company, where she worked from 2016 to 2019. Her experience in digital marketing has equipped her with skills in campaign management and performance analysis.
Early Career Background
Mary Kraus began her career as a Financial Representative at Western & Southern Life in 2013, where she worked for five months. She also completed a Global Sourcing Internship at GE Aviation in 2012 for six months. These early roles provided her with foundational experience in finance and business operations.
Education and Expertise
Mary Kraus earned her Bachelor of Science (B.S.) degree in Finance and International Business from the University of Dayton, where she studied from 2009 to 2013. Her educational background supports her expertise in marketing and business strategy, particularly in the context of digital media.