Matthew Schiff
About Matthew Schiff
Matthew Schiff serves as the Vice President of Ecommerce at The North Face, a position he has held since 2022. He has extensive experience in digital strategy and ecommerce, having previously worked in leadership roles at notable companies such as Marc Jacobs, Bendon Group, and Li & Fung USA.
Current Role at The North Face
Matthew Schiff serves as the Vice President of Ecommerce at The North Face, a subsidiary of VF Corporation. He has held this position since 2022, contributing to the company's digital commerce strategies and initiatives. His role focuses on enhancing online sales channels and improving customer engagement through digital platforms.
Previous Experience in Ecommerce
Before joining The North Face, Schiff held several significant positions in the ecommerce sector. He was Vice President of Ecommerce at Marc Jacobs from 2018 to 2022, where he managed digital sales strategies. Prior to that, he served as Chief Digital Officer at Bendon Group from 2016 to 2018, overseeing digital initiatives. His earlier roles include Director of Digital Strategy & Ecommerce at The Frye Company from 2014 to 2016 and Brand Manager at Li & Fung USA from 2010 to 2012.
Education and Academic Background
Matthew Schiff earned a Bachelor of Arts degree in Political Science and Government from Colgate University. He attended the university from 2001 to 2005, where he developed foundational skills that have supported his career in business and ecommerce.
Career Progression at Li & Fung USA
Schiff's career at Li & Fung USA spanned four years, during which he held two key roles. He began as Brand Manager from 2010 to 2012, focusing on brand development and strategy. He then transitioned to Corporate Strategy Manager from 2012 to 2014, where he contributed to the company's strategic planning and operational initiatives.