Nicole Lange
About Nicole Lange
Nicole Lange is a Senior Marketing Manager at The North Face, where she applies her extensive knowledge of e-commerce strategies to enhance digital marketing initiatives. With a diverse background in marketing and merchandising across several companies, she has developed strong skills in financial management and process engineering.
Current Role at The North Face
Nicole Lange serves as the Senior Marketing Manager at The North Face, a VF Company, since 2019. In this role, she contributes to the company's digital marketing efforts, leveraging her comprehensive understanding of e-commerce strategies. Her work focuses on driving innovative marketing campaigns and optimizing marketing budgets, which supports the overall business objectives of the brand.
Previous Experience in Marketing
Before joining The North Face, Lange held various marketing positions. She worked as a Senior Marketing Manager at Under Armour from 2016 to 2019, where she developed marketing strategies. Prior to that, she was a Global Marketing Manager at Fossil Group, Inc. from 2014 to 2015, and an Assistant Brand Manager for Marc by Marc Jacobs from 2012 to 2014. Her experience spans multiple brands and roles, enhancing her expertise in the marketing field.
Educational Background
Lange studied at Mount Mary University, where she earned a Bachelor of Business Administration (B.B.A.) degree in Fashion Merchandising Management. Her studies took place from 2002 to 2006, providing her with a solid foundation in the principles of fashion and marketing, which she applies in her professional career.
Early Career and Internships
Nicole Lange began her career with a merchandising internship at Lands' End in 2005. Following this, she worked at Kohl's as a Merchandise Specialist from 2006 to 2007. She then progressed to various roles at Fossil Group, Inc., including Brand Specialist for DKNY Watch & Jewelry from 2011 to 2012, and later as Assistant General Manager for Men's Tops/Outerwear at Williamson-Dickie Mfg. Co. from 2009 to 2011.
Skills and Expertise
Lange possesses a strong background in financial management, which aids in the optimization of marketing budgets. She has expertise in process engineering and materials management, supporting her oversight of the full product development life-cycle. Additionally, her skills in meeting facilitation and negotiation enhance her ability to manage cross-functional teams effectively.