Optable
Optable provides a data collaboration platform for advertising, focusing on secure and privacy-focused data management and activation.
Company Overview
Optable provides a data collaboration platform specifically designed for advertising. The platform enables secure and privacy-focused data management and activation. The company offers a range of solutions including Data Management Platforms (DMP), identity management, and data collaboration tools. Optable is integrated with major cloud services like Amazon Web Services, Google Cloud, and Snowflake to facilitate seamless data collaboration across different platforms.
Data Management Solutions
Optable offers Data Management Platforms (DMP) that enable advertisers to manage their data effectively. These solutions support privacy-safe advertising by incorporating tools like the Privacy Sandbox for Chrome users. Optable's data management solutions are designed to be interoperable, allowing for data collaboration without the need for data movement across different systems.
Privacy Enhancing Technologies
Optable employs Privacy Enhancing Technologies (PETs) to ensure that data collaboration and management are conducted in a secure and privacy-focused manner. These technologies include secure multi-party compute protocols and differential privacy. By leveraging these PETs, Optable enhances the security and privacy of data activation in the advertising industry.
Cloud Integration
Optable is integrated with major cloud services such as Amazon Web Services, Google Cloud, and Snowflake. This integration facilitates seamless data collaboration across different platforms. By leveraging these cloud services, Optable enhances the interoperability of its solutions, enabling clients to manage their data efficiently and securely.
Industry Contributions
Optable actively participates in industry advancements, contributing significantly to the IAB Tech Lab's development of privacy-first advertising standards. The company also features a Responsible Disclosure Program to address security vulnerabilities responsibly. Through these contributions, Optable plays a crucial role in advancing privacy and security standards in the advertising industry.