Heather Ford
About Heather Ford
Heather Ford serves as the Director of Sales - West at Organic Valley, a position she has held since 2019. With a robust background in consumer packaged goods and sales management, she has worked for several notable companies, including Dean Foods and Campbell Soup Company.
Work at Organic Valley
Heather Ford has served as the Director of Sales - West at Organic Valley since 2019. In this role, she is responsible for overseeing sales operations and strategies within the western region. Her leadership contributes to the company's mission of providing organic dairy products and promoting sustainable farming practices.
Previous Experience in Sales
Prior to her current position, Heather Ford held various sales roles in the food and beverage industry. She worked as the Regional Account Director at Dean Foods from 2015 to 2017. Before that, she was a Sales Manager at National Beverage Corp for nine months in 2000. Her experience also includes positions at Dreyer's Grand Ice Cream, where she served as a Schematic Specialist and later as a Key Account Executive.
Education and Expertise
Heather Ford earned her Bachelor’s degree in Business Administration from the University of Phoenix, where she studied from 1993 to 1996. She possesses expertise in multiple product categories, including private label, and has a strong background in consumer packaged goods across various channels. Her skills include process engineering and the creation of schematic diagrams.
Background in Consumer Packaged Goods
Heather Ford has extensive experience in the consumer packaged goods sector, having worked with major companies such as The Dannon Company and Campbell Soup Company. At The Dannon Company, she served as an Account Manager from 2004 to 2007, and at Campbell Soup Company, she was a District Manager from 2001 to 2004. Her career reflects a commitment to driving sales through consumer insights and category management principles.
Sales Strategy and Data Utilization
In her sales roles, Heather Ford utilizes syndicated data and consumer insights to inform her strategies. She focuses on category management principles to drive profitable sales revenue. Her extensive experience includes headquarter account sales coverage with major retail chains, allowing her to effectively navigate the complexities of the market.