Michele Dasek
About Michele Dasek
Michele Dasek serves as the Director of Content Marketing at OvationCXM, where she has worked since 2022. She possesses extensive experience in collateral creation and is proficient in Adobe Creative Suite, with a strong educational background in Communications and Business Administration.
Work at OvationCXM
Michele Dasek serves as the Director of Content Marketing at OvationCXM, a position she has held since 2022. In this role, she focuses on developing and implementing content marketing strategies that enhance brand messaging and engagement. Her responsibilities include overseeing the creation of marketing collateral and ensuring consistency across various initiatives. Michele's expertise in content marketing contributes to the overall effectiveness of OvationCXM's communications.
Education and Expertise
Michele Dasek earned her Bachelor of Arts in Communications with a Public Relations emphasis from the University of Wisconsin-Eau Claire, where she studied from 1986 to 1990. She also holds a double minor in Business Administration and Spanish. Additionally, Michele completed her high school education at Whitefish Bay Dominican from 1982 to 1986. Her educational background provides a strong foundation for her expertise in content marketing and communications.
Background
Before joining OvationCXM, Michele Dasek worked as the Senior Manager of Content Marketing at Zafin from 2021 to 2022. In this role, she focused on content creation and marketing strategies. Michele has a strong background in collateral creation, including brochures, sales kits, and catalog content. She is experienced in video scripting and production, as well as print and radio advertisements.
Skills and Proficiencies
Michele Dasek possesses a range of skills relevant to content marketing. She is proficient in Adobe Creative Suite, including InDesign, Adobe Illustrator, After Effects, and Premiere. Additionally, she has expertise in e-marketing strategy and systems, utilizing tools such as Mail Chimp, WordPress, and Hubspot. Michele's ability to create synergy and consistency in messaging across various marketing initiatives is a key aspect of her professional skill set.