PartnerStack
PartnerStack, formerly known as GrowSumo, is a Toronto-based company specializing in B2B marketing solutions for partner management, including referral and reseller activities.
Company Overview
PartnerStack, formerly known as GrowSumo, is a Toronto-based company operating in the B2B marketing sub-industry. Founded in the Y-Combinator S15 batch, the company has a robust team of 200 employees and provides partnership solutions across Canada and other regions. PartnerStack offers a comprehensive platform to manage various aspects of partner relationships and marketing.
Services
PartnerStack offers a full stack solution tailored for partnerships, facilitating partner marketing, referral, and reseller activities. The platform addresses multiple needs such as partner application management, engagement, attribution, education, payouts, compliance, and other channel-specific requirements. Key features include tools for partner recruitment, activation, tracking, rewards, and optimization.
Marketplace and Network
PartnerStack's marketplace connects programs to a network of over 450,000 partners. This extensive network allows clients to significantly boost their partner channels, with many witnessing a +30% increase in revenue. The marketplace is a critical component of PartnerStack's value proposition, providing businesses with access to a broad and engaged partner ecosystem.
Customers
PartnerStack serves a diverse range of industries, including notable clients like Intuit, Asana, Freshworks, Zendesk, Aircall, and Intercom. These clients leverage PartnerStack's platform to enhance their partner marketing and channel strategies, benefiting from the company's comprehensive suite of partnership management tools.
Resources
PartnerStack provides a wealth of resources to support its users, including research reports, guides, articles, and a glossary on partnerships. These resources are designed to educate and empower businesses to maximize the potential of their partner channels. Additionally, a platform demo is available on their website, allowing prospective clients to explore the features and benefits offered by PartnerStack.