Matthew Lenhard
About Matthew Lenhard
Matt Lenhard is the co-founder and CTO of Positional, a company enhancing content scalability and SEO through innovative toolsets.
Matt Lenhard - Co-founder & CTO of Positional
Matt Lenhard is the Co-founder and Chief Technology Officer (CTO) of Positional, a company he founded alongside Nate Matherson. In his role, he focuses on creating and overseeing the development of advanced toolsets aimed at enhancing content channel scalability and improving organic search traffic. Matt's technical leadership has been key in aligning the company's innovative solutions with the needs of modern content and SEO teams.
Positional - Overview
Positional is a company dedicated to providing sophisticated tools to help content and SEO teams manage and scale their content channels more effectively. Backed by Y Combinator, as part of the S21 batch, Positional has developed several tools instrumental to the success of content strategies. These tools, including Optimize, Content Analytics, Internals, AutoDetect, and Content Planner, have played pivotal roles in enhancing organic search traffic and improving search rankings for various content teams.
Positional's Toolsets - Enhance Content and SEO
Positional provides a suite of tools designed to streamline and improve the effectiveness of content and SEO efforts. Among these tools are Optimize, Content Analytics, Internals, AutoDetect, and Content Planner. These tools are used daily by content teams for a range of activities such as topic generation, blog renovation, and internal linking. Notably, AutoDetect and Internals are crucial for SEO teams, leading to significant improvements in search rankings within just a month of use.
Matt Lenhard's Career in Content Scalability
Before co-founding Positional, Matt Lenhard spent over nine years working on scaling content channels. His extensive experience in this area has been instrumental in the development of Positional’s offerings. Matt's focus on building tools that enhance content scalability has resulted in tangible improvements for various content teams. His expertise has driven the creation of solutions that not only boost organic search traffic but also improve overall content strategy efficiency.