Carlene Gerdis
About Carlene Gerdis
Carlene Gerdis serves as the Vice President of National Media Sales at Prodege, LLC, where she has worked since 2000. She specializes in strategic account management, sales team management, and marketing solutions, leveraging her extensive experience to drive business development and customer retention.
Work at Prodege
Carlene Gerdis has held the position of Vice President, National Media Sales at Prodege, LLC since 2000. With 24 years of experience in this role, she has developed a strong focus on strategic account management. Her responsibilities include optimizing campaigns and implementing customer retention strategies. Gerdis plays a key role in driving sales and enhancing business development initiatives within the company.
Education and Expertise
Carlene Gerdis studied at Illinois State University, where she earned a Master of Science degree in Marketing, Business, and Communications from 1996 to 1997. Prior to that, she completed her Bachelor of Science degree in Communications and Business from 1992 to 1996. Her educational background supports her extensive expertise in sales, ROI forecasting, and consultative selling approaches for marketing solutions.
Background
Carlene Gerdis has a solid foundation in strategic account management and sales team management. Her experience includes a focus on campaign optimization and customer retention strategies. She possesses in-depth knowledge of loyalty programs and digital marketplaces, which contribute to her effective marketing strategies. Gerdis utilizes market research to enhance business development partnerships and affiliate sales.
Achievements
Throughout her career, Carlene Gerdis has demonstrated expertise in sales and ROI forecasting, which aids in business development and partnership growth. Her specialization in consultative selling approaches has proven beneficial for marketing solutions. Gerdis's extensive experience and knowledge in the industry have positioned her as a key player in the media sales sector.