Evan Labb
About Evan Labb
Evan Labb serves as the Senior Vice President and General Manager of Consumer Sites at PRODEGE, LLC, overseeing platforms such as MyPoints, InboxDollars, CouponCause, and Tada. He has a strong background in strategic sales and marketing, with experience in various leadership roles across technology and media sectors.
Current Role at Prodege
Evan Labb serves as the Senior Vice President and General Manager of Consumer Sites at Prodege, LLC. He has held this position since 2019, overseeing platforms such as MyPoints, InboxDollars, CouponCause, and Tada. His role involves managing consumer web and mobile products, with a focus on loyalty platforms. Labb is recognized for implementing discipline, processes, and systems to enhance organizational growth while fostering an entrepreneurial environment.
Previous Experience
Before joining Prodege, Evan Labb held several significant positions in various organizations. He worked at Ascent Media as the Director of Strategic Sales & Marketing from 2003 to 2006. He later served as the SVP of Revenue & Operations at Solid Commerce from 2017 to 2018. Labb also contributed to Savings.com/Cox Media Group in multiple roles, including Head of Core Business and Head of Business Development from 2010 to 2017. His experience also includes a tenure at Veoh Networks as Director of Strategic Partnerships from 2006 to 2009.
Education and Expertise
Evan Labb holds a Bachelor of Arts degree in History from Vassar College. He furthered his education by obtaining a Master of Business Administration (MBA) in Media Management and Entrepreneurship from Columbia Business School. His expertise encompasses managing consumer web and mobile products, particularly in loyalty platforms, as well as a strong background in technology innovation across SaaS, ecommerce, media-tech, and ad tech sectors.
Professional Skills and Approach
Evan Labb is known for his rigorous analytical approach, which he combines with creativity and enthusiasm to execute large-scale projects. He has a proven track record in forming strategic alliances and partnerships that contribute to business growth and development. His ability to bring discipline and processes to growing organizations while maintaining an entrepreneurial spirit has been a hallmark of his career.
Career Development Programs
Evan Labb participated in the MBA Executive Development Program at WPP from 2000 to 2003. This program provided him with foundational skills and insights that have informed his subsequent career in strategic sales, marketing, and business development across various sectors.