Marc Mc Donough
About Marc Mc Donough
Marc McDonough serves as the Senior Director of Research Solutions at Prodege, LLC, where he has worked since 2016. With over two decades of experience in online panels and data collection, he has held various leadership roles in market research, including positions at Gartner and Instantly, Inc.
Work at Prodege
Marc Mc Donough has served as the Senior Director of Research Solutions at Prodege, LLC since 2016. In this role, he leverages a global audience of reward program members to provide business solutions for leading brands and agencies. His tenure at Prodege has lasted for eight years, during which he has contributed to the company's focus on online panels and data collection.
Professional Background
Marc Mc Donough has been involved in online panels and data collection since 2001, highlighting his extensive experience in market research. Prior to his current position, he worked at Instantly, Inc. as Senior Director of Research Solutions from 2013 to 2016. He also held the position of Associate Vice President at Cint AB for one year in 2009-2010. His earlier career includes a five-year tenure at Gartner as Director of Business Development from 1996 to 2001.
Education and Expertise
Marc Mc Donough studied at the University of Connecticut, where he earned a Bachelor of Arts degree. His studies included a focus on History and Accounting, which he completed from 1987 to 1991. This educational background supports his diverse expertise in market research, particularly in custom and syndicated IT research, as well as online data collection.
Career Progression
Marc Mc Donough's career in market research has seen a progression from custom market research to syndicated IT research, ultimately leading to a specialization in online data collection. His various roles across different organizations have equipped him with a comprehensive understanding of the market research landscape, enabling him to effectively contribute to the field.