Pulley
Pulley, formerly known as Prolific Labs (DBA Snowball), is a B2B finance and accounting company based in San Francisco and Mountain View, CA, that specializes in equity management for startups.
Company Overview
Pulley, formerly known as Prolific Labs (DBA Snowball), operates primarily out of San Francisco, CA, and Mountain View, CA. The company, with a team of 68, specializes in providing a platform to manage equity for startups. It supports a diverse range of ownership structures, including crypto and tokens, private equity, and LLCs. Pulley aids thousands of startups in issuing and tracking equity efficiently.
Products and Services
Pulley offers a comprehensive suite of products designed for equity management and financial planning. These include Cap Table Management, Fundraising Modeling, 409A Valuations, SAFEs, Employee Experience, and a Communications Hub. The platform also supports complex waterfall reports, broad-based ownership programs, and automates tax withholdings for token distributions. Pulley facilitates streamlined employee ownership grants and handles membership interests for LLCs.
Industry and Market
Operating in the B2B sector with a sub-industry focus on finance and accounting, Pulley caters to diverse clients including startups, law firms, and private equity firms. The platform is trusted by over 3000 startups, including those from the Y-Combinator W20 batch. Pulley is preferred for its robust solutions that streamline equity and cap table management, making it a favored choice among emerging businesses.
Resources and Support
Pulley provides extensive resources to aid startups in their growth, including detailed guides and a regularly updated blog. The website features a comparison section to evaluate Pulley's services against other providers like Carta, LTSE Equity, and Shareworks. User testimonials and case studies are also available to showcase real-world applications and benefits of the platform.
Security and Compliance
Pulley prioritizes security and compliance, having undergone a SOC 2 Type 2 audit by Insight Assurance. This certification ensures that Pulley meets stringent standards for data protection and privacy, reinforcing its reliability and trustworthiness for managing sensitive financial data for startups.
Global Reach and Remote Capabilities
Pulley operates within the United States and Canada, while also supporting remote and partly remote functionalities. The platform is designed to manage equity grants for both US-based and international employees, allowing startups from various regions to benefit from Pulley's comprehensive equity management solutions.