Alicia Lifrak, Cfre
About Alicia Lifrak, Cfre
Alicia Lifrak is the Executive Vice President at Pursuant, with a background in nonprofit engagement and marketing. She has held leadership roles at various organizations, including Gabriel Group and the Boy Scouts of America, and is known for her focus on empowering others and driving growth.
Work at Pursuant
Alicia Lifrak serves as the Executive Vice President at Pursuant, a position she has held since 2022. In this role, she focuses on driving strategic initiatives and enhancing organizational performance. Her leadership is characterized by a commitment to empowering teams and fostering a collaborative environment. Alicia's experience in the nonprofit sector informs her approach, as she seeks to generate growth and improve key performance indicators within the organization.
Previous Experience at Gabriel Group
Before joining Pursuant, Alicia Lifrak worked at Gabriel Group as Executive Vice President from 2018 to 2022. During her four years in this role, she contributed to the organization's strategic direction and operational efficiency. Her leadership at Gabriel Group helped to enhance engagement and drive successful outcomes in various initiatives.
Educational Background
Alicia Lifrak has a diverse educational background. She studied Liberal Arts and Sciences at the University of Iowa for one year. She earned a Bachelor of Arts in Sociology, Business Marketing, and Education from St. Ambrose University, completing her studies from 1990 to 1994. Additionally, she participated in the Senior Leadership Development Program at the University of Texas at Dallas from 2013 to 2014, and attended the Brown School at Washington University in St. Louis for a CEO Seminar focused on Philanthropy from 2015 to 2016.
Leadership Style and Skills
Alicia Lifrak is known for her strong leadership style, which emphasizes enabling and empowering individuals to achieve success. She demonstrates a unique combination of humor and competitiveness, making her an effective team asset. Alicia is recognized for her ability to make tough decisions through consensus and shared wisdom, showcasing her strong analytical skills. Her focus on service to others drives her passion for seeking new challenges and opportunities.
Career in Nonprofit Sector
Alicia Lifrak has extensive experience in the nonprofit sector. She served as the Chief Operating Officer and Director of Marketing and Administration for the Boy Scouts of America, Chief Seattle Council, from 2003 to 2009. She also held the position of Executive Vice President of Nonprofit Engagement Services at OSG from 2021 to 2022. Throughout her career, Alicia has a proven track record of generating growth in revenues and participation, contributing to the success of various organizations.