Leah Fadling
About Leah Fadling
Leah Fadling is a Senior Marketing Manager at GivingDNA, where she has worked since 2020. She has extensive experience in marketing and content development, having held various roles in organizations such as Pursuant and TouchPoint Software.
Work at Pursuant
Leah Fadling has been a key member of the Pursuant Group since 2015, initially serving as a Digital Marketing Specialist. In 2019, she transitioned to the role of Marketing Manager. In her current position, she develops thought leadership content that addresses critical topics in fundraising, technology, marketing, and communications. Her efforts contribute to the overall marketing strategy and enhance the visibility of Pursuant's initiatives.
Education and Expertise
Leah Fadling holds a Master of Fine Arts in Creative Writing from the University of North Carolina at Greensboro, where she studied from 2011 to 2013. She also earned a Bachelor of Arts in Creative Writing and Literature from Pepperdine University, completing her studies from 2007 to 2011. Her educational background supports her expertise in content creation and marketing strategy.
Background
Before joining Pursuant, Leah Fadling gained diverse experience in various roles. She worked as a Teaching Intern at UNC Greensboro for three months in 2012. From 2013 to 2015, she served as a Research Coordinator, Writer, and Executive Assistant at A. Larry Ross Communications. Additionally, she held the position of Senior Marketing Manager at TouchPoint Software from 2017 to 2021, where she led B2B demand generation programs.
Achievements
During her tenure at TouchPoint Software, Leah Fadling played a significant role in leading B2B demand generation programs that contributed to a 50% year-over-year growth since the company's acquisition by Pursuant Group in 2017. Her ability to drive marketing initiatives has been instrumental in the success of the organizations she has worked for.