quantilope
Quantilope offers a consumer intelligence platform that automates both quantitative and qualitative research methodologies, providing actionable insights and a comprehensive view of consumers.
Services
quantilope offers a consumer intelligence platform that automates both quantitative and qualitative research methodologies. The platform features real-time data analysis, automated tracking, and interactive insights dashboards. quantilope also supports multi-country studies, allowing surveys in different languages and regions. This makes it a versatile tool for gathering consumer data across diverse markets. Additionally, the company offers brand and ad tracking capabilities to monitor changes in KPIs over time.
Research Methodologies
quantilope employs advanced automated research methodologies such as Conjoint Analysis, MaxDiff, and TURF. These techniques allow for detailed and complex consumer insights. The platform also offers automated methods for pricing research, including Van Westendorp's Price Sensitivity Meter and the Gabor-Granger technique. These methodologies help businesses make data-driven decisions regarding product pricing and consumer preferences.
AI-Driven Features
quantilope utilizes AI-driven features for survey setup, data cleaning, and significant testing. These advanced functionalities enable users to streamline their research processes and obtain reliable insights more efficiently. The AI-driven capabilities ensure that the data collected is clean and ready for analysis, reducing the workload for researchers and improving the accuracy of the insights generated.
Platform Features
The quantilope platform provides an end-to-end solution for actionable consumer insights. It includes real-time data analysis, automated tracking, and interactive insights dashboards. The platform is panel agnostic, allowing users to connect any panel for consumer research. Additionally, quantilope offers tools for automated brand health tracking based on concepts from the Ehrenberg-Bass Institute. These features allow businesses to gain a meaningful view of their consumers and make informed decisions.