rbb Communications
rbb Communications is a full-service PR and advertising agency headquartered in Miami, Florida, offering integrated marketing, branding strategy, and digital services, with operations in New York and Los Angeles.
Services
rbb Communications offers an extensive array of services spanning integrated marketing, advertising, PR, corporate communications, branding strategy, creative endeavors, and digital marketing. Their expertise covers advertising, brand strategy, creative and content, crisis and reputation management, digital solutions, Hispanic marketing, insights and analytics, corporate and internal communications, media relations, influencer partnerships, and public relations. rbb Communications is known for its proactive approach in crisis management and advanced digital marketing strategies, such as social media strategy, web development, lead generation, marketing automation, and search marketing.
Company History
Founded in 1975 as a boutique public relations agency, rbb Communications initially served the specific needs of its clients with a focused approach. In 2015, the company transitioned into a full-service, platform-agnostic PR and advertising agency, expanding its service offerings to meet the evolving demands of the market. rbb Communications has gained recognition for its advanced methodologies and a unique culture that prioritizes employee ownership and accountability. Over the years, the agency has grown and garnered notable accolades, establishing itself as a leader in the industry.
Proprietary Methodologies
rbb Communications has developed a proprietary data-based brand strategy methodology known as BOB™: Break-Out Brand™. This unique approach is centered on customer-centric insights and goals, enabling brands to differentiate themselves in competitive markets. The BOB™ methodology underscores the agency's commitment to innovative, evidence-based strategies and tailored brand solutions.
Industry Recognition
rbb Communications has received significant industry recognition, including being named one of the Top 200 PR agencies of 2021 by Forbes and the Top 5 Creative Agency of the Year in 2020 by PRovoke Media. The agency has also been named Agency of the Year six times in recent years. These accolades reflect the company's excellence and influence in the marketing and communications sectors.
Sector Specialization
rbb Communications serves a diverse range of sectors including B2B, consumer markets, energy and renewables, franchises, luxury and lifestyle brands, healthcare, and travel and hospitality. The agency has a particularly strong presence in the energy and renewables sector, recognized as the #6 Energy Public Relations Firm in the US by O’Dwyer’s. It also provides specialized marketing services for the travel and hospitality industry, working on campaigns for hotels, cruise lines, online travel agencies, airlines, and various destinations.