Rita Health
Rita Health is a reproductive health company founded in 2021, based in San Francisco, that offers a comprehensive digital fertility assessment to help women manage their fertility health. The company utilizes AI-driven recommendations and has developed a HIPAA compliant assessment that evaluates 102 factors impacting fertility.
Company Overview
Rita Health is a reproductive health company founded in 2021, headquartered in San Francisco, US. The company operates within the Health, Wellness & Fitness industry and is classified as a very small business with a team size of 9. Rita Health focuses on providing a proactive and comprehensive fertility assessment aimed at empowering women to manage their fertility health as they age.
Fertility Assessment Services
Rita Health offers a digital fertility health assessment that takes approximately 10 minutes to complete. This assessment evaluates 102 factors impacting fertility, including sexual wellbeing, family planning, and medical history. The assessment is designed to provide a holistic overview of fertility health and is developed in collaboration with clinical professionals. It utilizes AI-driven recommendations to deliver personalized insights and next steps for managing fertility health.
Research and Data Utilization
Rita Health possesses a rapidly growing dataset of hundreds of thousands of women, which is utilized to empower fertility benefits companies, IVF/egg freezing clinics, and fertility financial solutions. The company conducted a WIRB approved online study in early 2022, involving over 1000 women across 49 states, studying 568 births. This observational and cross-sectional study aimed to enrich women's fertility research with diverse population data and remove historic industry biases.
Medical Board and Expertise
Rita Health has established a medical board composed of world-class advisors specialized in women's health. This board contributes to the development of the fertility assessment and ensures that the services provided are grounded in clinical expertise. The company also offers exclusive content to support women on their fertility journey, enhancing the overall user experience.
AI-Driven Approach
Rita Health employs an AI-powered approach to analyze fertility data, which helps in delivering tailored recommendations for users. This technology aims to optimize and manage fertility health by considering factors beyond traditional metrics such as hormones and age. The digital self-assessment is designed to be proactive, user-friendly, and easy to understand, making it accessible for women seeking to improve their fertility health.