Rotate Your Closet
Rotate Your Closet is a Boston-based company in the Apparel and Fashion industry that offers a peer-to-peer clothing rental platform, allowing users to rent and lend clothing. Founded in 2021, the company promotes sustainable fashion by enabling users to monetize their wardrobes and reduce waste.
Company Overview
Rotate Your Closet operates within the Apparel and Fashion industry as a peer-to-peer clothing rental platform. Founded in 2021 and headquartered in Boston, MA, the company is classified as a very small business with a team of four. The platform allows users to rent and lend clothing, promoting a flexible wardrobe without the need for constant purchasing. It aims to alleviate the financial burden of clothing ownership while encouraging sustainable fashion practices.
Services Offered
Rotate Your Closet provides a platform where users can rent clothing from others or lend their own garments. The service includes local pick-up options for same-city rentals and shipping services for longer distances, complete with prepaid return labels. Users can earn up to 80% of their listing price when renting out their clothes. The platform also offers assistance in photographing closets for users in Boston and Los Angeles for a fee.
Sustainability Initiatives
The company promotes sustainable fashion by enabling users to rent out unused clothing, thereby reducing waste and supporting a circular economy. Rotate Your Closet encourages the reuse and recycling of packaging materials, contributing to environmentally friendly practices. By allowing users to monetize their existing wardrobe, the platform aims to lessen the financial impact of clothing ownership.
Media Presence
Rotate Your Closet has gained visibility through features in various media outlets, including Los Angeles Wire and The Today Show. This exposure highlights the company's innovative approach to clothing rental and its commitment to sustainability in the fashion industry.
Platform Features
The platform offers users access to an unlimited number of rentals with total flexibility in pricing. It features a variety of brands, including Reformation, Rat & Boa, and Miaou. The rental period can extend up to six weeks, with a minimum duration of one week. The service is currently available only to users within the United States.