Sturfee

Sturfee

Sturfee, founded in 2015 and based in Milpitas, CA, prepares cities and countries for augmented reality (AR) experiences using its Visual Positioning Service (VPS). The company offers instant localization, 3D geometry detection, and multi-user interactions, with services available in major cities across the United States and internationally.

Services

Sturfee prepares cities and countries for augmented reality (AR) quickly, transforming them into AR-enabled environments in a matter of days. The company's primary service is its Visual Positioning Service (VPS), which powers AR experiences across entire cities, offering instant localization to pinpoint users' positions and orientations. This service includes 3D geometry detection, which aids in detecting ground and buildings for occlusion and interaction purposes. Additionally, Sturfee supports multi-user AR interactions, allowing multiple users to engage in the same AR experience concurrently. The company also offers a digital twin service that creates digital replicas of real-world spaces using smartphones.

Visual Positioning Service (VPS)

Sturfee's Visual Positioning Service (VPS) is a key technology that facilitates augmented reality experiences over entire cities. This service uses high-resolution satellite imaging to analyze and organize ground data, building a 3D mesh of the city. Machine-readable fingerprint maps are created using satellite imagery, and computer vision algorithms extract visual fingerprints from the user’s ground camera to determine the user’s exact location. VPS is optimized for outdoor use and is available in major cities like San Francisco, New York City (Manhattan), San Jose, Los Angeles, as well as internationally in Tokyo, Seoul, Shanghai, and Dubai. The localization speed is approximately 3 seconds on a 4G network, with ongoing efforts to reduce it to 1 second.

3D Geometry Detection

Sturfee offers 3D geometry detection as part of its AR services, allowing for the identification of ground and buildings around the user. This feature is essential for occlusion and interaction in AR environments, enabling digital objects to seamlessly integrate with the physical world. Digital objects placed in the AR environment by users remain fixed, even after the application is closed, creating a persistent augmented experience similar to real-world objects.

International AR Deployment

Sturfee has deployed its AR technologies across more than 15 cities on three continents. The company's AR solutions, powered by VPS, are present in cities such as San Francisco, New York City (Manhattan), San Jose, Los Angeles, Tokyo, Seoul, Shanghai, and Dubai. This international presence showcases the scalability and adaptability of Sturfee's technology in various urban environments globally.

Company Background and Milestones

Founded in 2015, Sturfee is based in Milpitas, CA. The company specializes in creating core spatial intelligence technology that enables devices to accurately understand their local surroundings. Sturfee utilizes high-resolution satellite imagery and advanced computer vision algorithms to provide localized AR experiences. As part of its technological offerings, Sturfee includes a simple SDK to connect to its VPS cloud service, facilitating easy integration for developers. The company is also exploring non-AR use cases such as applications for drones and autonomous vehicles.

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