The Bridge Corporation
The Bridge Corporation provides a consumer audience database, BRIDGE CONNECT℠, which allows businesses to reach verified individuals with precision and privacy compliance, offering various data-driven marketing solutions.
Services
The Bridge Corporation provides a suite of data-driven marketing services. Their main product, BRIDGE CONNECT℠, is a consumer audience database designed to help businesses reach verified individuals. BRIDGE also delivers media across various channels such as email, display, mobile, social, Connected TV/OTT, video, and programmatic audio. They offer enhanced matching, data cleaning, and verification services to ensure high data integrity. Their full-service targeting and attribution solutions include POS matchback, foot traffic attribution, cross-device pixel tracking, and response data analysis.
Products
BRIDGE CONNECT℠ is the core product offered by The Bridge Corporation. This consumer audience database includes over 10,000 audience segments and allows for precise targeting of verified individuals. BRIDGE also offers custom audience solutions, data cleaning and verification services, and full-service marketing solutions. Their data quality is validated by Truthset, ensuring highly accurate consumer audience data. Additionally, BRIDGE provides programmatic audio campaigns that connect with over 1 million real people.
Data Security and Compliance
The Bridge Corporation ensures that all data is 100% opt-in, permission-based, and privacy-compliant. Their data practices adhere to CCPA, GDPR, and CAN-SPAM regulations. BRIDGE supports a national privacy law for the U.S., similar to Europe’s GDPR. Their proprietary data hygiene technology cleans data meticulously, removes duplicates, and maintains the integrity of data files. BRIDGE's data is ethically sourced to help businesses avoid bots and clickfarms, and their data hygiene algorithm outperforms other processes in the marketplace.
Audience Segments
BRIDGE CONNECT℠ includes over 10,000 audience segments that cover a wide range of consumer attributes. Some examples include Spanish speakers, household income, presence of children, luxury car owners, political affiliation, age, gender, military status, and pet owners. This extensive, segmented database reaches all marketable adults in the United States and is embedded throughout the digital advertising economy. These custom audiences can be activated across various channels including mobile display, social media, interstitial, video, desktop/display, and geofencing.