The General Partnership
The General Partnership operates on a 'services-for-equity' model, investing capital and providing services to help companies scale and succeed across various industries.
Overview of The General Partnership
The General Partnership operates on a 'services-for-equity' model designed to build and scale durable companies. This unique approach combines traditional venture capital investment with value earned through a range of services. The company collaborates closely with founders to assemble top-tier talent and create scalable hiring strategies. By partnering with companies, The General Partnership helps design, execute, and scale Go-To-Market strategies to drive growth and success.
Investment and Capital Strategy
The General Partnership invests meaningful capital to amplify support and expand its share in the success of partner companies. In alignment with its services-for-equity model, the company launched a $240 million inaugural fund, adding capital as a fourth pillar of its strategy. By injecting capital, The General Partnership enhances its ability to support portfolio companies, helping them achieve sustainable growth and navigate the high-velocity search for product-market fit.
Talent Acquisition and Growth Services
The General Partnership assists founders in locating and hiring the top 1% of talent. It helps build scalable hiring strategies that meet the specific needs of each company. The firm's expertise also extends to other areas crucial for growth, including product and engineering support. By leveraging these services, partner companies can accelerate their development and achieve their business objectives more efficiently.
Portfolio Companies and Industry Focus
The General Partnership's portfolio spans a variety of industries, including security, payment processing, documentation, and AI-powered search engines. Some notable partners include Anetac, Stainless, Clazar, TurbineOne, and Dexa. The firm also incubates companies with cutting-edge technologies, such as edge ML software for military intelligence and AI-powered search experiences. Additionally, it supports businesses in regulated industries like healthcare, life sciences, fintech, and crypto with specialized platforms for real-time compliance and fraud prevention.
Go-To-Market Strategy and Product Development
The General Partnership plays a critical role in helping companies design, execute, and scale their Go-To-Market strategies. The company provides essential support in navigating the high-velocity search for product-market fit, taking products from 0-1. This comprehensive approach ensures that partner companies develop robust market strategies and achieve milestones effectively. The firm’s insight into market dynamics and product development accelerates growth and ensures long-term success.