TopSpot
TopSpot develops unique SEO strategies, offers comprehensive digital marketing services, and specializes in analytics-based web design and development for a variety of industries.
Services
TopSpot develops unique SEO strategies to expand reach in organic search engine results and improve website usability. The company offers content strategy services to generate unique, quality content for customer retention and lead generation. Local SEO services are available to drive local traffic and conversions. Additionally, TopSpot specializes in social media marketing to identify the right channels for audiences and develop strategies. They also provide a wide array of PPC services including Google Ads, Microsoft Ads, Yahoo, and AOL, as well as display and remarketing services. Their portfolio includes shopping ads for online merchants and geographically targeted PPC ads for nationwide service companies.
Web Design and Development
TopSpot offers a comprehensive suite of web design and development services, focusing on analytics-based strategies. Their offerings include responsive website design, catalog websites, and integrations. They specialize in B2B and industrial websites, as well as e-commerce development services. TopSpot provides A/B and multivariate testing for conversion optimization, heatmap analytics to improve user experience, and email marketing services to inform subscribers about product and service offerings.
Industries Served
TopSpot serves a variety of industries including manufacturers, B2B, suppliers and distributors, B2C, energy, local businesses, service providers, small/medium-sized businesses, and large corporations. They specialize in industrial marketing, connecting manufacturers, suppliers, and distributors to their prospects. The company also provides digital marketing services tailored for the energy sector and local digital marketing strategies, which have earned them recognition, including a Landy award from Search Engine Land.
Analytics and Optimization
TopSpot is a Google Analytics Certified Partner (GACP) with advanced expertise in Analytics. They offer form analytics to capture the context of leads and evaluate conversion quality, along with call tracking to record and evaluate offline conversions from websites. TopSpot also provides website intelligence through VisitorView, a business development tool, and heatmap analytics for improving user experience. Their analytics-based web design and development strategies are complemented by A/B and multivariate testing for conversion optimization.
Company Overview
TopSpot has over 150 team members and has launched over 800 websites, earning more than 250 awards for their work. They offer integrated digital marketing strategies, including SEO, PPC, web design and development, and analytics solutions. The company provides conversion optimization services focused on improving user experience and increasing website-driven leads. They also assist small and medium-sized businesses with budget-friendly solutions and work with large organizations to offer deeper reporting and analytics to show ROI. Additionally, TopSpot offers free website assessments and provides a variety of case studies highlighting customer successes through their integrated internet marketing strategies.