Torqata
Torqata leverages data from over 15,000 tire retailers and 50 million tires sold to offer data-driven software tools for pricing, inventory management, and sales insights, aiming to streamline operations and enhance business performance.
History
Torqata was incubated by American Tire Distributors from 2017 to 2019. In 2020, Torqata transitioned to a fully independent business. Originally focusing on tire industry data, the company has expanded its capabilities over the years. It now aims to create $5 billion in annual value for its partners by 2025.
Products
Torqata offers several data-driven software tools designed to streamline various business operations. The Profit Expert tool analyzes trailing 12 months of sales data to optimize the sales mix for higher profitability. The Market Price Explorer compares prices from major eCommerce stores like Amazon, Walmart, and eBay. Category Compass provides specific recommendations tailored to individual stores.
Services
Torqata provides an extensive suite of data-driven tools for pricing, inventory management, and sales insights. These tools are developed to streamline operations, eliminate stale inventory, and enhance business performance using patented technologies. The company supports 10 Shop Management Systems (SMS) including Tire Guru, KCS Vast, and Protractor.
Technology and Infrastructure
Torqata's technology infrastructure is built on the Google Cloud Platform. The company leverages data aggregated from over 15,000 tire retailers and manages a catalog of 221,000 tires. Their custom-built algorithms offer unique data solutions to tackle industry challenges. Torqata's data aggregation practices ensure the anonymity of business data. The company maintains strict SOC-2 Type II certification standards for security, availability, processing integrity, confidentiality, and privacy.
Sustainability
Torqata has united sustainability ambitions with Bridgestone, focusing on initiatives beneficial to the environment and business continuity. By improving their data analysis processes and tools, Torqata aims to aid the tire industry in adopting more sustainable practices.