Jaclyn Sands Kirchner
About Jaclyn Sands Kirchner
Jaclyn Sands Kirchner serves as the Vice President at Tractenberg & Co., where she has worked since 2021. With extensive experience in public relations, she specializes in developing strategies for beauty brands across various sectors, including haircare, fragrance, skincare, and cosmetics.
Current Role at Tractenberg & Co.
Jaclyn Sands Kirchner serves as Vice President at Tractenberg & Co. since 2021. In this role, she focuses on developing and implementing public relations strategies tailored for beauty brands. Her experience in the industry allows her to navigate the complexities of both mass and prestige markets effectively.
Career Progression at Tractenberg & Co.
Jaclyn has had a progressive career at Tractenberg & Co., starting as an Assistant Account Executive in 2006. She advanced through various roles, including Account Executive, Senior Account Executive, and Account Director, before becoming AVP in 2014. She held the AVP position until her promotion to Vice President in 2021, totaling over 15 years of service at the firm.
Education and Expertise
Jaclyn Sands Kirchner earned a Bachelor of Arts in Public Relations from Hofstra University, completing her studies from 2002 to 2006. Her educational background provides a solid foundation for her expertise in public relations, particularly within the beauty sector, encompassing haircare, fragrance, skincare, and cosmetics.
Specialization in Public Relations
Jaclyn specializes in creating public relations strategies specifically for beauty brands. Her expertise spans both mass and prestige levels, allowing her to cater to a diverse range of clients within the beauty industry. This specialization enhances her ability to develop effective communication strategies that resonate with target audiences.