Cameron Allsteadt
About Cameron Allsteadt
Cameron Allsteadt is a Programmatic Account Strategist with a background in digital marketing and account management. He has held various roles in the industry, including positions at Canvas Worldwide, GumGum, and Viant Technology.
Current Role at Viant Technology
Cameron Allsteadt serves as a Programmatic Account Strategist at Viant Technology since 2022. In this role, he focuses on developing and executing programmatic advertising strategies. His responsibilities include optimizing digital campaigns and analyzing performance metrics to enhance client outcomes. Viant Technology is known for its advanced advertising technology and data-driven solutions.
Previous Experience at Canvas Worldwide
Before joining Viant Technology, Cameron worked at Canvas Worldwide as an Associate in Digital Investment from 2017 to 2019. During his tenure, he contributed to digital media buying and campaign management, helping clients achieve their advertising goals. His experience at Canvas Worldwide provided him with a strong foundation in digital marketing strategies.
Career Development at GumGum
Cameron was employed as an Account Manager at GumGum from 2019 to 2022. In this position, he managed client accounts and facilitated advertising solutions that leveraged visual intelligence technology. His role involved collaborating with clients to optimize their advertising strategies and ensure successful campaign execution.
Educational Background
Cameron Allsteadt studied Communication and Media Studies at Elon University, where he earned a Bachelor of Arts (B.A.). He also attended Accademia Europea di Firenze, further enhancing his understanding of communication and media in a global context. His education has equipped him with the skills necessary for a career in digital marketing and advertising.
Early Career Experience
Cameron's early career includes internships and consultancy roles. In 2016, he worked as a Social Media Marketing Intern at Media Storm for two months, gaining insights into social media strategies. Additionally, he served as a Student Consultant at Waterfront Promotional Merchandising for two months, where he applied his academic knowledge to real-world marketing challenges. He also worked as a Brand Strategy Assistant at The Next Step Realty from 2015 to 2016, contributing to brand development efforts.