Jeff Pickett
About Jeff Pickett
Jeff Pickett serves as the VP of Agency Partnerships at Viant Technology, bringing over 14 years of experience in digital marketing and team leadership. He has held various leadership roles in notable companies and currently teaches as an adjunct professor at Loyola Marymount University.
Work at Viant Technology
Jeff Pickett serves as the Vice President of Agency Partnerships at Viant Technology, a role he has held since 2021. Based in Los Angeles, California, he focuses on building and maintaining relationships with agency partners. His expertise in digital marketing and team leadership contributes to Viant's strategic initiatives in the advertising technology sector.
Previous Experience at Omnicom Media Group
Prior to his current role, Jeff Pickett worked at Omnicom Media Group from 2016 to 2021. He held multiple positions including Executive Director of Digital Activation at Hearts & Science, Head of Search, and Global Lead for Search & Performance at OMD. His tenure at Omnicom Media Group allowed him to develop skills in digital activation and performance marketing.
Career at Wpromote and The Search Agency
Jeff Pickett has significant experience in digital marketing from his time at Wpromote and The Search Agency. At Wpromote, he served as Director of Search Strategy from 2013 to 2015 and as PPC Account Manager from 2007 to 2012. He also worked as Director of Paid Accounts Delivery at The Search Agency from 2015 to 2016. These roles helped him refine his expertise in search marketing and account management.
Education and Expertise
Jeff Pickett studied at the Questrom School of Business at Boston University, where he earned a Bachelor of Science in Business Administration (BSBA) from 2001 to 2005. His educational background laid the foundation for his career in digital marketing, where he has accumulated over 14 years of experience in agency settings.
Teaching and Mentorship
Since 2017, Jeff Pickett has been an Adjunct Professor at Loyola Marymount University. He teaches courses related to marketing and advertising, sharing his industry knowledge with students. Additionally, he mentors M-School students, a program dedicated to enhancing marketing and advertising education.