Marti Lippert
About Marti Lippert
Marti Lippert is a Sr. Programmatic Campaign Manager at Viant Technology, where she has worked since 2022. She has a diverse background in marketing and customer service, with previous roles at Viant Technology, Social Spotlight, and Cannaisseur Brands, among others.
Current Role as Sr. Programmatic Campaign Manager
Marti Lippert currently serves as a Sr. Programmatic Campaign Manager at Viant Technology, a position she has held since 2022. In this role, she utilizes her expertise in programmatic strategy and B2B relations to manage and optimize programmatic advertising campaigns. Her strong communication skills are essential for coordinating with various stakeholders and ensuring the successful execution of campaigns.
Previous Experience at Viant Technology
Prior to her current role, Marti Lippert worked at Viant Technology in various capacities. She served as a Programmatic Campaign Manager from 2021 to 2022 for nine months and as a Digital Ad Operations Coordinator from 2020 to 2021 for one year. These roles contributed to her understanding of programmatic advertising and digital marketing operations.
Background in Marketing and Event Coordination
Marti Lippert has a diverse background in marketing and event coordination. She worked as a Marketing Assistant at Cannaisseur Brands from 2017 to 2018 and as an Event Coordinator at Social Spotlight from 2018 to 2019. These positions allowed her to develop skills in marketing strategy and event management, enhancing her overall expertise in the field.
Educational Qualifications
Marti Lippert studied at the University of Colorado Boulder, where she earned a Bachelor of Science (BS) degree from 2012 to 2016. Additionally, she participated in the Semester at Sea program in 2015, which lasted for 11 months. This educational background provided her with a solid foundation in business and marketing principles.
Early Career Experience
Marti Lippert began her career with various roles that contributed to her professional development. She worked as a Project Completion Engineer at Lippert Bros., Inc. in 2013 and as a Marketing Intern at XploreAsia in 2017. These early experiences helped her build a diverse skill set that supports her current career in programmatic advertising.