Patricia Dudziec
About Patricia Dudziec
Patricia Dudziec is a Senior Director of Business Development at Viant Technology, where she has worked since 2022. She has a strong background in programmatic advertising, having previously held key positions at Yahoo and BrightRoll, and has successfully managed partnerships with major companies like Google and Microsoft.
Work at Viant Technology
Patricia Dudziec serves as the Sr. Director of Business Development at Viant Technology, a position she has held since 2022. In this role, she focuses on advancing the company's business development initiatives and strategies. Her experience in the programmatic advertising industry, combined with her previous roles, contributes to her leadership in this area.
Previous Experience at Yahoo
Patricia Dudziec held multiple roles at Yahoo from 2012 to 2022. She began as Manager of Publisher Development at BrightRoll, which was acquired by Yahoo, from 2012 to 2015. She then transitioned to Senior Manager for Yahoo for Publishers from 2015 to 2018, followed by a role as Director of Premium Supply from 2018 to 2022. During her tenure, she led significant growth initiatives, including a 159% year-over-year increase in Yahoo's Connected TV business in 2021.
Key Partnerships and Acquisitions
Throughout her career, Patricia Dudziec has managed key partnerships with major Fortune 500 companies, including Google, Viacom, CBS, Microsoft, and Salesforce. She has also successfully integrated multiple teams and developed top talent through four acquisitions in the programmatic advertising sector, demonstrating her ability to navigate complex business environments.
Education and Expertise
Patricia Dudziec earned a Bachelor of Arts degree in Political Science with a concentration in International Relations from UCLA. Her educational background provides a foundation for her expertise in business development and strategic partnerships within the technology and advertising industries.
Achievements in Business Development
Patricia Dudziec played a pivotal role in launching 34 new publishers in 2021, which contributed to a 30% increase in Google Open Bidding revenue. Additionally, she directed the go-to-market strategy for Google's Click-to-Accept product, preparing for its launch in Q1 2022. Her achievements reflect her strategic focus and impact in the business development field.