Vivid Theory
BigGeo specializes in marketplace technology and PAAS products, using a proprietary Rapid Feasibility Model to innovate and prototype new products. The company aims to become the world's most successful Product Development Company, emphasizing integrity, innovation, accountability, and reliability.
Services
Vivid Theory specializes in marketplace technology with a focus on two-sided SAAS and PAAS products. The company utilizes a proprietary Rapid Feasibility Model (RFM) to identify and prototype new products. Vivid Theory also employs a studio model for flexible workforce allocation, allowing it to adapt quickly to new opportunities. BigGeo, a specific platform developed by Vivid Theory, is a PAAS offering that includes various technologies and intellectual property, such as the Discrete Global Grid System (DGGS).
Products
One of the key products of Vivid Theory is HeyAuto, an automotive software solution. HeyAuto encompasses multiple components: a retail automotive marketplace, a SAAS car ownership platform named Glovebox, and a dealer-facing SAAS marketing and retention platform. The comprehensive nature of HeyAuto aims to cover various aspects of automotive commerce and ownership. BigGeo, another flagship product, integrates advanced grid systems for distributed use in commercialization and sales contexts.
History
In 2024, Vivid Theory's BigGeo platform made it to the top three in the Snowflake Startup Challenge, highlighting the company's innovative edge in the marketplace technology sector. Furthermore, the company has secured historic Mitacs funding for a research initiative in partnership with the University of Calgary, marking a significant milestone in its research and development efforts. These achievements align with the company's mission to continuously innovate and develop actionable plans for new concepts.
Mission and Vision
Vivid Theory's mission is to innovate continuously and evaluate the feasibility of new concepts for successful implementation. The company aims to create clear and actionable plans that lead to practical solutions. Its vision is to become the world's most successful product development company. The core values driving Vivid Theory include integrity, innovation, accountability, and reliability, which guide its approach to developing modern and sophisticated software systems.
Awards and Recognitions
Vivid Theory is recognized among Forbes Canada's Best Start Up Employers, adding to its credibility in the industry. In addition to making the top three in the Snowflake Startup Challenge 2024 with BigGeo, the company has also received historic Mitacs funding for a research initiative. These accolades highlight Vivid Theory's commitment to innovation and excellence in the tech industry.