Vox Media
Vox Media is a leading modern media company that has recently acquired Group Nine and boasts a diverse portfolio of editorial properties, a large podcast network, and award-winning production studios. It reaches millions of people monthly through its various platforms and initiatives, including its Chorus publishing technology and Concert advertising solutions.
Vox Media Services
Vox Media offers a wide range of services, including digital advertising solutions through Concert, Vox Creative, and the Vox Media Podcast Network. It also provides extensive production and distribution services via Vox Media Studios, which collaborates with multiple TV and streaming partners. Additionally, Vox Media’s Chorus and Clay platforms power over 500 websites. The Coral project tools promote community engagement, and Explainer Studio helps contextualize content. Vox Media IQ is dedicated to understanding social activation and engagement.
Vox Media Acquisition of Group Nine
Vox Media has successfully completed its acquisition of Group Nine. This strategic move has significantly expanded Vox Media’s portfolio, which now includes prominent editorial properties such as Thrillist, Popsugar, The Dodo, NowThis, and Seeker. These additions complement existing properties like Vox, New York Magazine, The Verge, The Cut, Eater, Vulture, and others, reinforcing Vox Media’s presence in the digital media landscape.
Vox Media Editorial Properties
Vox Media's extensive portfolio includes a wide array of editorial properties that cater to diverse audiences. Among them are Vox, New York Magazine, The Verge, The Cut, Eater, Vulture, The Strategist, Polygon, SB Nation, Intelligencer, Curbed, Grub Street, Thrillist, Popsugar, The Dodo, NowThis, and Seeker. Each property focuses on specific interests ranging from technology and pop culture to food, sports, lifestyle, and news, contributing to Vox Media’s broad reach.
Vox Media Reach and Audience Engagement
Vox Media boasts a substantial audience reach, engaging 130 million people monthly on its platforms and serving 250 million people monthly on its publisher-led Concert marketplace. The company’s strong social media presence includes 350 million followers and it generates 6 billion monthly video views. Additionally, the Vox Media Podcast Network has 36 million monthly downloads, underscoring the company’s effective audience engagement across various media formats.
Vox Media Corporate Citizenship
Vox Media demonstrates a commitment to corporate citizenship through various initiatives. The company supports local news and communities of color via its Concert advertising marketplace and provides carbon-neutral advertising solutions. Vox Media has also established a pro bono creative advertising fund of $3.5 million over two years to support racial equity campaigns. The Language, Please initiative, funded by the Google News Initiative, aims to elevate newsroom standards on issues such as race, gender identity, sexuality, and disability. Furthermore, Vox Media’s strategic partnerships include contributions to organizations like Global Citizen, NAACP, Innocence Project, and World Central Kitchen.