Natalie Burt
About Natalie Burt
Natalie Burt is the Head of Marketing at Westfield, with extensive experience in various marketing roles across multiple companies.
Current Role at Westfield
Natalie Burt is currently serving as the Head of Marketing at Westfield since 2021. In this role, she oversees the marketing strategies and initiatives for the company, ensuring the brand maintains a strong market presence. Her responsibilities include managing the marketing team, developing comprehensive marketing plans, and executing campaigns that align with Westfield’s business goals.
Previous Position: Senior Marketing Manager at Westfield
Before her current role, Natalie Burt was the Senior Marketing Manager at Westfield from 2018 to 2021. During this period, she worked in London, United Kingdom, and was responsible for leading the marketing strategies for Westfield's operations in the region. Her work involved close collaboration with various departments to implement effective marketing solutions and drive customer engagement.
Experience as National Marketing Manager at Westfield
Natalie also served as the National Marketing Manager on a contract basis at Westfield from 2016 to 2018. In this capacity, she focused on national-level marketing campaigns and initiatives. Her role encompassed coordinating with regional teams to ensure consistent messaging and branding, as well as analyzing the performance of marketing campaigns to optimize future efforts.
Education: Marketing Degree from The University of Northampton
Natalie Burt holds a BA (Hons) in Marketing from The University of Northampton. Her academic background provided a strong foundation in marketing principles and strategies, which she has applied throughout her career. This formal education has equipped her with the skills and knowledge necessary to excel in various marketing roles.
Extensive Marketing Career and Roles
Natalie Burt’s career in marketing spans several prominent roles. She was the Trade Marketing Manager at ColArt from 2011 to 2012 and the Marketing Manager at Heathrow Express from 2012 to 2015. Additionally, she has experience working as a Marketing Executive/Manager at Gatwick Airport from 2009 to 2011 and as a Brand Consultant at AXA UK from 2008 to 2009. Natalie's career began as a Marketing Executive at The Performing Right Society, where she worked from 2004 to 2008. Each of these roles has allowed her to refine her marketing expertise and gain valuable industry experience.