Daniel Tyte
About Daniel Tyte
Daniel Tyte is the Managing Director at Working Word Public Relations in Cardiff, Wales, with a diverse professional background that includes roles as a music journalist, newspaper columnist, and playwright. He has authored two novels and has significant experience in public relations, contributing to the development of digital communications in the UK.
Current Role at Working Word Public Relations
Daniel Tyte serves as the Managing Director at Working Word Public Relations, a position he has held since 2007. His leadership focuses on strategic communication and brand storytelling, catering to a diverse clientele that includes multinationals, start-ups, and third sector organizations. Under his direction, the agency has developed a reputation for delivering effective public relations campaigns.
Professional Background and Experience
Daniel Tyte has a varied professional background that spans multiple industries. He began his career as an Online Journalist at Easy4Students.Com and later worked as an Advertising Representative at Pearson Press. His experience also includes roles as a music journalist, newspaper columnist, and Account Manager at Merlin Marketing and PR. He has contributed as a Freelance Feature Writer for Kruger Magazine and has worked in a mortuary in Liverpool.
Education and Qualifications
Daniel Tyte studied at the University of Liverpool, where he earned a BA Hons in English Language and Literature from 1999 to 2002. His academic background has informed his writing and communication skills, contributing to his success in various roles within the public relations and media sectors.
Achievements in Public Relations and Writing
Throughout his career, Daniel Tyte has designed and delivered award-winning campaigns for clients across various sectors. Notably, he collaborated with actor Michael Sheen and 500 footballers from 50 countries for the Homeless World Cup. In addition to his PR work, he is a published novelist, having authored two novels, 'Half Plus Seven' in 2014 and 'The Offline Project' in 2018, both of which received positive reviews.
Contributions to Social Media and Digital Communications
Daniel Tyte has played a significant role in the development of digital and social media communications in the UK as a former co-chair of the Chartered Institute of PR's Social Media Panel. His insights have helped shape best practices in the industry, reflecting his commitment to advancing communication strategies in the digital age.