Serena J.
About Serena J.
Serena J. serves as the Head of Product at Yoga International, where she leads product-led growth initiatives to enhance user engagement and satisfaction. She has a background in education and business, with experience as a yoga teacher and communications specialist.
Current Role at Yoga International
Serena J. serves as the Head of Product at Yoga International, a position she has held since 2016. In this role, she leads product-led growth initiatives that aim to expand the company's market reach and improve customer satisfaction. Her focus includes creating a consistent user journey across various platforms, including web, mobile, and TV, to enhance user engagement and retention.
Previous Experience at Himalayan Institute
Before her current role, Serena J. worked at the Himalayan Institute as a Yoga Teacher and Therapist from 2015 to 2018. During her three years there, she conducted classes, trainings, and wellness retreats, contributing to the holistic health and well-being of participants.
Experience at Arrowmont School of Arts and Crafts
Serena J. held the position of Communications and Media Specialist at Arrowmont School of Arts and Crafts from 2014 to 2015. In this role, she was responsible for managing communications and media strategies, enhancing the visibility and outreach of the institution.
Educational Background at Purdue University
Serena J. pursued her Master of Science in Education (MSEd) in Learning Design and Technology at Purdue University from 2021 to 2022. This program equipped her with advanced skills in educational design and technology, which she applies in her current role.
Undergraduate Studies at Baylor University
Serena J. completed her Bachelor of Business Administration at Baylor University, majoring in International Business and Entrepreneurship. This educational foundation has informed her approach to product management and business strategy.