You Are Here
You Are Here is a sponsorship and activation agency based in Atlanta, GA, specializing in creating powerful brand experiences and focusing on diversity, equity, and belonging.
Services
You Are Here offers a comprehensive portfolio of services in strategy, sponsorship, creative, activation, and analytics. In the strategy domain, the agency provides discovery and audits, consumer and competitive insights, marketplace and landscape research, and audience segmentation. Sponsorship services cover sponsorship strategy, partnership strategy and alignment, negotiations, and sponsorship asset management. Creative services include branding, campaign ideation, experience design, video production and animation, and content creation. Activation services feature mobile tours, sponsorship assets, trade shows, and hospitality. Lastly, analytics services involve measurements and reporting, valuations and ROI, data management and visualization, and mixed-methods research.
Founders
You Are Here emerged as an independent entity from Cooper Holdings in 2018. Although specific founders are not mentioned, the origins of the agency are rooted in its separation and subsequent establishment as a standalone sponsorship and activation entity based in Atlanta, GA.
History
You Are Here was established in 2018 as an independent entity emerging from Cooper Holdings. Since its inception, the agency has rapidly grown and is known for creating powerful brand experiences. The agency's headquarters is located at 150 Interstate North Pkwy, Atlanta, GA 30339. Over the years, You Are Here has collaborated with numerous high-profile clients and has been continually expanding its reach and capabilities.
Client Projects
You Are Here has collaborated with various notable clients, including Deep Eddy Vodka, Cricket Wireless, Coca-Cola, Norfolk Southern, Sprite, and AT&T. Some of the remarkable projects undertaken include the 2021 Dive In Tour for Deep Eddy Vodka, HBCU Sponsorship for Cricket Wireless, Campus Ambassadors for Coca-Cola, and Innovation Studio-Munich for AT&T. These projects highlight the agency's capability to deliver tailored and impactful experiences for its diverse clientele.
Company Culture and Values
You Are Here places a strong emphasis on diversity, equity, and belonging, consistently working to create and maintain an inclusive environment. The agency offers various benefits to support its team, including flex time, mindful moments, volunteer opportunities, and unique perks such as a beer fridge and cornhole. This commitment to a balanced and inclusive workplace underlines the agency's dedication to its people and clients alike.